🇺🇸 United States · Est. 1965

Peavey

AMR — Audio Media Research

Peavey Electronics — founded in Meridian, Mississippi in 1965 by Hartley Peavey — is best known for guitar amplifiers and live-sound gear, but in the mid-1980s the company pushed seriously into professional studio mixing through its AMR (Audio Media Research) division. Their large-frame consoles aimed at commercial recording studios and post-production rooms, positioned with the slogan "WE FIXED THE MIX" against the established British and American competition.

Notable Consoles

Vintage Advertisements

Peavey 800 Stereo Mixer — "Compare the advantages!" — 8 channels, 8 outputs, $649.50 — Peavey Electronics Corp., Meridian, Mississippi — Recording 1976-02
Peavey 800 Stereo Mixer — "Compare the advantages!" — 8 channels, 8 outputs, $649.50 — Peavey Electronics Corp., Meridian, Mississippi — Recording 1976-02 (1976)
Peavey AMR Console — "WE FIXED THE MIX" — Audio Media Research division — Recording 1989-01
Peavey AMR Console — "WE FIXED THE MIX" — Audio Media Research division — Recording 1989-01 (1989)